8 Kit Kat Flavors That Are Just Weird and 5 Global Creations That Totally Work

Kit Kat isn’t just the classic milk chocolate wafer bar anymore. Around the world—especially in Japan—Kit Kat has become a wild playground of experimental flavors. Some are clever. Some are nostalgic. And some… just make you wonder why they were ever greenlit. Let’s break down the flavors that missed the mark—and the global ones that are surprisingly awesome.
1. Wasabi

Wasabi in chocolate? Absolutely. It’s not spicy like the real thing, but the earthy, horseradish-ish undertone in sweet chocolate is just… unsettling. Each bite challenges your taste buds, mixing the familiar sweetness with an unexpectedly savory twist.
This green-hued treat, popular in Japan, defies the conventional chocolate experience. The peculiar combination might intrigue the adventurous eater, but it’s certainly not for everyone. It raises questions about the boundaries of flavor pairing as it diverges from traditional dessert norms.
A taste that lingers, leaving a curious aftertaste that will make you ponder the innovation behind its creation.
2. Soy Sauce

Soy sauce flavored chocolate might sound like a culinary dare. Salty, yes. But in chocolate? The combination tastes oddly fermented—and not in a good way. This flavor’s attempt at savory-sweet harmony often leaves people puzzled.
An eccentric choice for those daring enough to try, this Kit Kat offers a unique experience of umami and chocolate. Some might appreciate its boldness, while others find it an acquired taste. It’s a testament to the diverse experiments in chocolate making.
A daring flavor that challenges traditional taste expectations, making it a topic of curiosity and conversation.
3. Baked Potato

Baked Potato Kit Kat is one flavor that truly confounds. This limited-edition Japan flavor was meant to mimic roasted sweet potato but tasted more like buttery mash meets white chocolate. Confusing, right?
The bar attempts to bridge the gap between dessert and comfort food, with varying success. For those who enjoy savory sweets, it might hit the mark, but others find it perplexing. The buttery undertones mixed with a hint of potato essence create an unusual taste sensation.
A novelty that makes you reconsider the boundaries of chocolate bars and their potential.
4. Cough Drop

Imagine a candy bar doubling as a remedy. Yes, this was real. A minty-menthol chocolate bar that made your mouth feel like it needed a blanket afterward. The Cough Drop Kit Kat offers a bizarre blend of chocolate and cough medicine.
While mint and chocolate are a classic pair, the menthol’s intensity here creates a sensation more akin to a throat lozenge. An unusual choice that leaves you questioning its place in the confectionery world.
It stands as a quirky conversation starter, merging the worlds of sweets and soothing relief, albeit in an unconventional way.
5. Apple Vinegar

Imagine biting into a cleaning product. Tart, tangy, and strangely sweet—it felt more like a cleaning product than a snack. The Apple Vinegar Kit Kat challenges the norm with its bold, unconventional flavor.
This peculiar blend offers a burst of tartness that might intrigue some, while others find it perplexing. The vinegar’s sharpness combined with chocolate’s sweetness creates a memorable, albeit strange, treat.
For those who appreciate daring flavors, this Kit Kat stands out as a unique, albeit polarizing, creation that keeps taste buds guessing.
6. Purple Sweet Potato

With its striking lavender hue, this Kit Kat is as visually appealing as it is unexpected. It looks beautiful (lavender-hued and all), but the bland, starchy aftertaste just didn’t belong in candy form. The Purple Sweet Potato flavor leaves much to the imagination.
Despite its enticing appearance, the taste doesn’t quite match the excitement. It offers a subtle sweetness with a starchy undertone that seems out of place in a chocolate bar.
A visual delight, but the flavor journey is an acquired taste, making it a curious addition to the Kit Kat family.
7. Chili

For those who enjoy a fiery kick, the Chili Kit Kat might sound alluring. Spicy chocolate can work—but this one had an artificial heat that lingered too long without much payoff in flavor. The chili’s intensity overshadows the chocolate, leaving a lasting impression.
The bold heat attempts to complement the sweetness, but often feels unbalanced. It’s a daring choice for chocolate aficionados seeking a spicy adventure.
An experiment in marrying heat with sweetness, this Kit Kat offers a thrilling, albeit overpowering, taste experience that challenges the palate.
8. Butter

The Butter Kit Kat, featuring Japan’s “Hokkaido Butter” flavor, tried to mimic rich dairy—but ended up tasting like eating a sugar-coated stick of margarine. It’s a flavor that perplexes with its attempt to translate buttery richness into chocolate.
The creamy texture and buttery undertones miss the mark, leaving a taste that might not satisfy everyone. It’s a bold endeavor, pushing the boundaries of dessert innovation.
For those adventurous enough to try, it offers a unique taste journey that challenges traditional expectations of what chocolate can be.
9. Matcha Green Tea

Beloved globally, Matcha Green Tea Kit Kat offers a taste as sophisticated as its color. Slightly bitter, smooth, and earthy—this is one of the most beloved international Kit Kats for a reason. It balances sweet and complex like a pro.
The matcha flavor provides a unique depth, appealing to both tea lovers and chocolate enthusiasts. Its elegant taste profile makes it a standout creation in the world of flavored chocolates.
A blend of tradition and innovation, this Kit Kat captures the essence of Japanese tea culture, making it a truly delightful treat.
10. Strawberry Cheesecake

Creamy, fruity, and delightfully rich, the Strawberry Cheesecake Kit Kat is a treat that transcends boundaries. Creamy and fruity with a rich vanilla finish. Tastes more like dessert than candy—and it totally works.
This flavor captures the essence of a classic dessert, offering a luxurious experience with every bite. The strawberry’s sweetness and creaminess blend seamlessly with the chocolate.
For those who adore cheesecake, this Kit Kat offers a taste of indulgence, making it a favorite among dessert lovers and chocolate aficionados alike.
11. Dark Chocolate

A grown-up twist on the original, the Dark Chocolate Kit Kat offers a rich cocoa flavor that’s not too sweet and still delivers that perfect crunch. It’s a sophisticated choice for those who appreciate the deeper notes of chocolate.
This flavor stands out with its intense cocoa profile, appealing to purists and connoisseurs. The balance between bitterness and sweetness is expertly crafted.
A testament to classic elegance, this Kit Kat captures the essence of dark chocolate, offering a refined alternative to the traditional milk chocolate bar.
12. Salted Caramel

Sweet and salty in harmony, the Salted Caramel Kit Kat is a delight for the senses. The caramel flavor isn’t overpowering, and the salt elevates the whole thing, creating a symphony of flavors that dance on the tongue.
This bar offers a balanced experience, where sweetness meets a hint of salt, appealing to those who love the contrast. The caramel’s richness is beautifully offset by the salt’s subtleness.
An irresistible creation, this Kit Kat captures the essence of a perfect sweet-salty combo, making it a global favorite among chocolate lovers.
13. Hazelnut

Like Nutella in wafer form, the Hazelnut Kit Kat is a nutty delight. Nutty, smooth, and totally satisfying—without being too sweet. This flavor brings together the rich taste of hazelnuts with the classic Kit Kat crunch.
The chocolate’s creamy texture complements the nutty flavor, making it a favorite for those who enjoy a rich, indulgent treat. Its balance of flavors is expertly achieved.
For fans of hazelnuts and chocolate, this Kit Kat offers a taste of luxury, capturing the essence of a beloved combination in a new form.