7 Up-and-Coming Chains That Might Not Last And 9 Worth Getting Excited About in 2025

In a rapidly evolving culinary landscape, some restaurant chains struggle to keep pace while others soar to new heights. As we look ahead to 2025, the fate of several up-and-coming chains hangs in the balance. From those facing potential bankruptcy to those poised for significant growth, this exploration delves into which businesses might not last and which ones are worth getting excited about. Here, we present seven chains that may not survive the competitive dining scene and nine chains that are expanding and capturing the imaginations of food lovers across the globe.

1. CosMc’s (McDonald’s Spinoff)

CosMc's (McDonald's Spinoff)
© The Today Show

Launched in 2023, CosMc’s aimed to revolutionize the beverage industry with its specialty drinks. Despite the initial buzz, the financial instability became a daunting hurdle. Creative offerings like cosmic smoothies and galactic lattes were not enough to sustain interest.

By mid-2025, all locations were shut down. The spinoff’s failure serves as a reminder that even giants can falter. McDonald’s ambitious endeavor into niche markets highlighted the complexities of brand diversification.

Their attempt to capture a younger, trend-focused audience ultimately fell short. A cosmic journey that fizzled out too soon.

2. Planta

Planta
© Restaurant Dive

Planta, known for its chic vegan offerings, expanded rapidly in the early 2020s. Yet, the allure of plant-based meat alternatives began to wane by 2025. Financial strain from the aggressive expansion proved unsustainable.

Filing for Chapter 11 bankruptcy, Planta’s decline was swift. The brand’s emphasis on upscale dining created a niche clientele that dwindled over time.

Despite the challenges, Planta’s innovative dishes and commitment to sustainability left a lasting impression. Their journey reveals the fickle nature of culinary trends and market demands.

3. Bertucci’s

Bertucci’s
© Restaurant Dive

Once a beloved name in Italian dining, Bertucci’s faced financial turmoil repeatedly. By 2025, the chain filed for bankruptcy for the third time in seven years. Struggling to modernize, it attempted a fast-casual rebrand.

The charm of brick ovens and authentic Italian flavors couldn’t mask the underlying issues. A rich history couldn’t counteract declining sales.

This saga underscores the challenges of adapting heritage brands to contemporary tastes. Bertucci’s tale is one of nostalgia clashing with the need for change.

4. Hooters

Hooters
© Barron’s

Hooters, once synonymous with sports and wings, now faces $300 million in debt. Declining revenue streams have pushed the chain towards potential bankruptcy. Attempts to modernize its image and menu have met with mixed success.

The iconic establishment struggles to resonate with a new generation of diners. Its past success also became its present burden.

Hooters’ story is a reflection on the difficulties of evolving a brand identity while maintaining core values. A cautionary tale for nostalgic brands seeking growth.

5. Red Lobster

Red Lobster
© CBS News

Red Lobster, a staple for seafood lovers, is navigating choppy financial waters. With store closures and potential bankruptcy looming, the chain’s future is uncertain. Its attempts to revitalize menu offerings have faced challenges.

While fresh seafood remains appealing, competition and changing dining habits take a toll. The brand’s ability to innovate quickly is under the spotlight.

The struggle highlights the unpredictable tides of the restaurant industry, where even established names aren’t immune to hardship.

6. TGI Friday’s

TGI Friday's
© The US Sun

TGI Friday’s, a classic in the casual dining sector, filed for bankruptcy in 2024. Attempting a comeback in 2025, the chain focuses on menu revamps and global expansion. However, challenges persist in a competitive market.

The brand’s playful and energetic vibe still resonates but needs more to drive growth. Efforts to re-engage customers are ongoing.

A test of resilience and adaptability, TGI Friday’s journey is emblematic of the broader narrative of traditional restaurants seeking reinvention.

7. Applebee’s

Applebee's
© Wide Open Country

Applebee’s, a household name, strives to connect with younger demographics in 2025. Despite modernization efforts, sales continue to decline, leading to multiple location closures.

The chain’s blend of traditional and trendy does not always appeal to the evolving preferences of diners. Challenges lie in balancing legacy with innovation.

A representation of the hurdles faced by long-established brands in maintaining relevance, Applebee’s story is ongoing.

8. Dave’s Hot Chicken

Dave’s Hot Chicken
© Eat This Not That

Dave’s Hot Chicken is captivating taste buds across the nation. Known for its spicy, flavorful offerings, the chain plans to open around 80 more restaurants in 2025. Future prospects include approximately 1,000 locations.

The brand thrives on its bold, distinctive flavors that create a loyal following. Expansion plans reflect strong growth momentum.

This success showcases the power of a focused, well-executed concept. Dave’s Hot Chicken is a spicy sensation on the rise.

9. CAVA

CAVA
© Eat This Not That

CAVA, a Mediterranean fast-casual gem, is expanding with gusto. Sales have nearly doubled, reaching $406 million across 260 locations. Plans for further expansion in 2025 are underway.

The brand’s fresh and healthy offerings resonate with health-conscious consumers. Its minimalist design attracts a modern audience.

CAVA’s momentum reflects a growing appetite for Mediterranean cuisine in the fast-casual space, promising an exciting future.

10. Bojangles

Bojangles
© Eat This Not That

Bojangles, with its Southern charm, is on a path of rapid expansion. Known for its chicken and biscuits, the chain plans to open hundreds of new locations in 2025.

Its down-home appeal attracts loyal fans, while its expansion strategy targets new markets. Flavorful and comforting food continues to win hearts.

A testament to the enduring allure of comfort food, Bojangles’ growth story is one to watch.

11. Jersey Mike’s Subs

Jersey Mike’s Subs
© New Jersey Digest

Jersey Mike’s Subs is scaling quickly, driven by strong franchisee confidence. Multi-unit ownership contributes to its fast growth. Among the fastest-growing brands, it continues to delight with quality subs.

Franchisees’ trust in the brand’s vision fuels expansion efforts. The fresh ingredients and welcoming atmosphere resonate widely.

Jersey Mike’s ascent showcases the power of a well-loved product and a supportive franchise network.

12. Raising Cane’s

Raising Cane’s
© WhatNow

Raising Cane’s, specializing in chicken fingers, is experiencing rapid growth. Plans to open numerous new locations in 2025 are in motion.

The chain’s focus on quality and simplicity attracts a youthful, energetic crowd. Its straightforward menu drives efficiency and customer satisfaction.

A rising star in the fast-casual landscape, Raising Cane’s success story is built on a clear and compelling concept.

13. Tropical Smoothie Cafe

Tropical Smoothie Cafe
© QSR Magazine

Tropical Smoothie Cafe is scaling new heights, fueled by franchisee confidence and multi-unit ownership. Known for vibrant smoothies, it’s one of the fastest-growing brands in the U.S.

The health-focused menu aligns with modern dietary trends, appealing to a diverse audience. Its tropical theme adds a refreshing twist.

This success is a celebration of the growing demand for healthy yet delicious choices in the fast-casual arena.

14. MOD Pizza

MOD Pizza
© The Seattle Times

MOD Pizza, famous for its build-your-own pizzas, is among the fastest-growing brands in the U.S. Significant expansion plans for 2025 are in place.

The chain’s emphasis on customization and quick service resonates with a diverse clientele. Its lively atmosphere fosters a sense of community.

A beacon of creativity and convenience, MOD Pizza’s growth is as dynamic as its menu offerings.

15. Sweetgreen

Sweetgreen
© AY Magazine

Sweetgreen, with its emphasis on healthy eating, is experiencing notable growth. Plans to open numerous new locations in 2025 are a testament to its popularity.

The brand’s fresh, colorful salads cater to urban, health-conscious diners. Its minimalist yet inviting decor enhances the dining experience.

A leader in the healthy fast-casual scene, Sweetgreen’s momentum is fueled by a commitment to quality and sustainability.

16. Bonchon

Bonchon
© Resident Magazine

Bonchon, specializing in Korean fried chicken, is expanding rapidly. Plans to open hundreds of new locations in 2025 capitalize on the growing popularity of Korean cuisine.

The brand’s crispy, flavorful chicken has earned a dedicated following. Its blend of traditional and modern elements creates a unique dining experience.

Bonchon’s expansion is a nod to the global intrigue with Asian flavors and culinary innovation.