20 Vintage Candy Bars No One Remembers Anymore

Here’s a nostalgic roundup of 20 vintage candy bars that once filled lunchboxes, candy aisles, and childhood memories—now largely forgotten or discontinued. Some had brief cult followings, others were regional legends, but all earned their place in sweet history.

1. Marathon Bar

Remember the Marathon Bar? This long, braided delight was a favorite for lovers of chewy caramel. Wrapped in a fun package with a ruler printed on it, it challenged kids to measure just how long it really was. The rich, creamy caramel was perfectly enveloped by a thin layer of milk chocolate, creating a delightful textural contrast.

The Marathon Bar was a joyful challenge to eat, often leaving a sticky but satisfying mess on your fingers. Discontinued in the early 1980s, its absence left a caramel-shaped hole in the heart of many candy enthusiasts.

2. Reggie! Bar

Inspired by baseball legend Reggie Jackson, the Reggie! Bar was a sweet tribute to his larger-than-life persona. This round confection packed a punch with its combination of peanuts, gooey caramel, and rich chocolate. Each bite was a flavorful homerun, making it a favorite among fans and candy lovers alike.

Introduced during Jackson’s peak fame in the late 1970s, this candy bar was as iconic as the player himself. The Reggie! Bar was more than just a treat; it was a piece of pop culture history, now a sweet memory of past baseball glory.

3. Milkshake Bar

Despite its name, the Milkshake Bar wasn’t a drink but a delightful malt-flavored taffy bar encased in smooth milk chocolate. Loved by those who enjoyed the classic malted milkshake flavor, it was a portable version of a soda fountain treat.

The texture was satisfyingly chewy, offering a sweet escape into a retro world of diners and jukeboxes. The Milkshake Bar was a nostalgic nod to the 1950s, a time when a malt shop was the place to be. Though it no longer graces shelves, its memory lingers like a sweet aftertaste.

4. BarNone

Introduced in the late 1980s, BarNone was a chocolate lover’s dream come true. This layered treat combined crispy wafers, flavorful cocoa, and crunchy crushed peanuts, all wrapped in a chocolate coating. It was a textural delight that brought smiles to faces with every bite.

The unique combination of ingredients created an unforgettable taste experience that was both satisfying and indulgent. BarNone’s time in the spotlight may have been brief, but its legacy as a beloved chocolate creation continues to live on in the hearts of those who adored it.

5. PB Max

PB Max was a treat that truly understood the peanut butter lover’s heart. This delectable square combined a crunchy oat cookie base with a generous layer of creamy peanut butter, all smothered in smooth chocolate. It was a mouthwatering hug for your taste buds.

Despite its popularity and strong sales, PB Max was unexpectedly discontinued in the 1990s. The decision left fans puzzled and longing for its return. This candy bar remains a sweet enigma in the world of vintage treats, cherished in the memories of those who savored its nutty goodness.

6. Choco’Lite

Choco’Lite was a chocolate bar with a difference—an aerated, bubbly texture that melted in your mouth. Loved by those who appreciated a light and airy chocolate experience, it was a treat that seemed to defy gravity.

Its delicate structure was a joy to eat, offering a unique sensation that chocolate enthusiasts adored. Though it disappeared from shelves in the 1980s, Choco’Lite’s airy magic remains in the hearts of those who once enjoyed its whimsical charm. It was more than just a candy bar; it was a lighthearted escape from the ordinary.

7. Bonkers!

Bonkers! was a candy that brought a burst of fruity fun to those who dared to indulge. Known for its outrageous TV commercials, Bonkers! offered a chewy exterior with a juicy, flavorful center that exploded with taste.

The bright, fruity flavors were irresistible, making it a favorite among kids and anyone with a playful palate. Although it wasn’t a traditional candy bar, Bonkers! left a lasting impression on those who experienced its wacky and wonderful sweetness. It was more than candy; it was an adventure for your taste buds.

8. Seven Up Bar

The Seven Up Bar was a candy bar like no other, offering a segmented chocolate experience with seven different fillings. Each piece was a delightful surprise, with flavors ranging from coconut and nougat to cherry and more.

It was an adventurous treat, perfect for those who enjoyed a bit of mystery with their chocolate. The Seven Up Bar was a novelty item that captured the imagination of candy lovers, creating a unique tasting experience with every bite. Though it’s no longer available, its legacy of sweet surprises lives on.

9. Summit Bar

Summit Bar was a delightful fusion of textures and flavors, featuring two crispy wafers generously coated in peanuts and wrapped in a layer of smooth chocolate. It was a treat that provided a satisfying crunch and a burst of nutty richness.

This Hershey product quietly disappeared from stores in the late 1980s, leaving behind a fan base that fondly remembers its unique taste. Summit Bar was more than just a candy; it was a comforting memory of simpler times, a treat that brought joy with every chocolate-covered wafer bite.

10. PowerHouse Bar

PowerHouse Bar was a robust, hearty treat that packed a punch with its dense nougat center, rich caramel layer, and crunchy peanuts, all enveloped in a thick chocolate coating. It was a candy bar that lived up to its name, offering an energy boost with every bite.

Popular in the mid-20th century, PowerHouse Bar was a favorite among those seeking a substantial snack. Its textured layers provided a satisfying chew, making it a memorable part of candy history. Though it has faded from store shelves, its power-packed legacy remains a vibrant memory.

11. Sky Bar

Sky Bar was a treat that offered variety in every bite, with four distinct sections filled with caramel, vanilla, peanut, and fudge. Each bite was a new adventure, a different flavor sensation that kept taste buds intrigued.

Although it was discontinued in 2018, Sky Bar found a brief revival thanks to a small candy company, proving the lasting affection for its unique design. It was more than a chocolate bar; it was a nostalgic journey through different flavors, each section a gateway to sweet memories of the past.

12. Rally Bar

Rally Bar was a candy bar that lived up to its name, providing a high-energy snack perfect for those on the go. With a delightful combination of caramel, peanuts, nougat, and a thick chocolate shell, it was a treat that fueled both body and spirit.

Seen sporadically in the ’90s, Rally Bar held a special place in the hearts of its fans, offering a taste of excitement with every bite. It was more than just a snack; it was an energizing companion for those who needed a sweet pick-me-up during their day.

13. Hollywood Bar

Produced by Hollywood Brands, the Hollywood Bar was a classic chocolate treat that added a touch of glamour to the candy aisle. Known for its rich, creamy chocolate and delightful fillings, it was a sweet escape to the golden age of cinema.

Popular in the mid-20th century, the Hollywood Bar was more than just a candy; it was a piece of Hollywood history, wrapped in a chocolate coating. Though it has disappeared from mainstream shelves, its legacy as a star of the candy world continues to shine brightly in memory.

14. Zagnut

Zagnut is a unique blend of crunchy peanut butter and toasted coconut, offering a taste that transports you to a tropical paradise. While it still exists in limited distribution, its presence on mainstream shelves has mostly disappeared.

The combination of textures and flavors makes Zagnut a standout choice for those seeking something out of the ordinary. It was more than just a candy bar; it was a mini vacation for your taste buds, a sweet escape that brought joy with every bite. Those who remember it keep its tropical charm alive.

15. Crispy Log

Crispy Log was a delightful twist on the classic candy bar, offering a crunchy, peanut butter-filled experience similar to Butterfinger but in a distinctive log form. The texture was a harmonious blend of crunchy and creamy, enveloped in a smooth chocolate coating.

Its unique shape and satisfying taste made it a favorite among candy lovers, although it eventually faded from shelves due to waning demand. Crispy Log remains a sweet memory for those who appreciated its playful form and delightful crunch, a log of enjoyment in every bite.

16. Clark Bar

Once a regional favorite in Pennsylvania, the Clark Bar was a beloved treat with its crunchy peanut butter center and smooth chocolate coating. A delightful combination of textures and flavors, it was a staple in candy aisles for decades.

After the collapse of Necco, the Clark Bar disappeared, though small-batch revivals have kept its legacy alive. It was more than just a candy bar; it was a piece of local history, a sweet reminder of simpler times. Those who enjoyed it cherished its unique taste and the joy it brought.

17. Whiz Bar

The Whiz Bar may not be well-remembered today, but it was once a delightful treat with its combination of smooth chocolate and rich caramel. It offered a simple yet satisfying taste that appealed to those who enjoyed classic flavors.

Despite its charm, the Whiz Bar struggled to stand out in a crowded market of sweet offerings, leading to its quiet exit from candy aisles. For those who do recall its sweet simplicity, the Whiz Bar remains a fond memory of a time when life seemed a bit sweeter and less complicated.

18. Chicken Dinner Bar

Despite its perplexing name, the Chicken Dinner Bar was a popular Depression-era treat that combined nougat and nuts to offer a satisfying confection. It was marketed as a wholesome meal substitute, providing a sense of nourishment during hard times.

This candy bar was a part of American history, reflecting a unique period when even sweets aimed to provide sustenance. Though it no longer exists, the Chicken Dinner Bar remains a quirky reminder of resilience and creativity in confectionery history, a sweet nod to overcoming adversity.

19. MilkShake Jr.

MilkShake Jr. was the little sibling of the Milkshake Bar, offering the same malt-flavored delight in a smaller package. Perfect for those who wanted a quick, nostalgic treat, it captured the essence of a classic milkshake in candy form.

Although both versions are now extinct, MilkShake Jr. remains a sweet memory for those who enjoyed its malted magic. It was more than just a candy bar; it was a trip back to the days of diners and drive-ins, a taste of innocence wrapped in chocolate and malted joy.

20. Aztec Bar

Aztec Bar was a unique Cadbury creation, combining rich chocolate with gooey caramel and a hint of spice, offering a taste adventure that was both bold and delicious. It was a limited-run product that intrigued those fortunate enough to try it.

The Aztec Bar was more than just a candy; it was an exploration of flavors that transported taste buds to exotic places. Though it has vanished from candy aisles, its intriguing blend of ingredients and its cultural nod to the Aztec civilization remain a captivating chapter in sweet history.