15 Arby’s Facts You Need To Know

Explore these fascinating facts about Arby’s, the iconic fast-food chain known for its delicious roast beef sandwiches and innovative menu items.

1. Arby’s Name Origin

The name ‘Arby’s’ might make you think of ‘roast beef,’ but it actually stands for the Raffel Brothers. Leroy and Forrest Raffel founded the chain in the 1960s, setting up the first location in Boardman, Ohio. They aimed to provide a unique alternative to the prevalent hamburger joints of the time, focusing on roast beef sandwiches instead. This clever naming choice helped distinguish their brand and gave it a personal touch, linking directly to the founders themselves. The Raffel Brothers’ vision continues to impact Arby’s branding and menu items today.

2. Foundation Year: 1964

Arby’s opened its doors in 1964 in Boardman, Ohio. This year marked a pivotal shift in fast food, introducing a new competitor to the then burger-dominated market. The Raffel Brothers’ concept was simple yet innovative: a fast-food restaurant focusing on quality roast beef sandwiches. Its opening was met with enthusiasm, as customers were eager to taste something different from the usual fast-food offerings. This bold move paid off, as Arby’s quickly became a beloved fixture in the American fast-food landscape.

3. Roast Beef Focus

The roast beef sandwich has been Arby’s signature item since its inception. Unlike competitors who focused on beef patties, Arby’s offered a tender, thinly sliced roast beef sandwich that quickly became a customer favorite. This focus on quality meat set Arby’s apart and created a niche market that appealed to those looking for a premium fast-food experience. The dedication to this core menu item has remained a staple of Arby’s identity, highlighting its commitment to offering more than just the traditional burger options.

4. Original Price: 69 Cents

In its early days, Arby’s roast beef sandwich was priced at 69 cents, setting it apart from the cheaper burger options. This higher price point was a reflection of the quality and uniqueness of the offering, which catered to customers searching for a different fast-food experience. While it might seem low now, the price positioned Arby’s as a premium choice. This strategic pricing helped establish its reputation as a brand that offered something more than the typical fast-food fare.

5. Multiple Brand Ownership

Arby’s is part of the Inspire Brands family, which includes other popular chains like Sonic, Buffalo Wild Wings, Jimmy John’s, and Dunkin’. This diverse portfolio allows Inspire Brands to offer various dining experiences and leverage cross-promotional opportunities. Being part of such a large conglomerate enables Arby’s to benefit from shared resources and innovations. This connection showcases the brand’s growth and evolution from a single restaurant to a key player in a global network of beloved dining establishments.

6. Iconic Hat Logo

Arby’s ten-gallon hat logo has been an integral part of its branding since the 1970s. This western-themed symbol reflects the brand’s origins and its unique positioning in the fast-food market. The hat logo is not just a design choice; it represents the adventurous spirit and creativity of the brand. This iconic logo has evolved over time while maintaining its core identity, making it instantly recognizable to Arby’s fans everywhere. It stands as a testament to the brand’s commitment to tradition and innovation.

7. Venison Sandwich Launch

In 2016, Arby’s made headlines by introducing a venison sandwich, offering a novel twist with real deer meat. This limited-time offering was a nod to hunting culture and appealed to adventurous eaters seeking something different. The sandwich garnered significant attention and was a testament to Arby’s willingness to push culinary boundaries. This bold move reflected the brand’s innovative spirit and commitment to surprising customers with unique menu items. The venison sandwich remains a memorable chapter in Arby’s history.

8. Slogan: We Have the Meats

Arby’s slogan, ‘We Have the Meats,’ underscores its wide variety of protein offerings. From turkey to brisket, Arby’s has expanded beyond roast beef to include an array of mouth-watering options. This slogan highlights the brand’s dedication to providing diverse and hearty meals, appealing to meat lovers across the board. The focus on quality and variety has helped Arby’s stand out in a crowded fast-food market, reinforcing its reputation as a haven for those seeking a protein-packed dining experience.

9. Curly Fries Introduction

Introduced in the 1980s, Arby’s curly fries have become a beloved staple. These uniquely shaped fries offer a fun twist on traditional fast-food sides, delivering a satisfying crunch with every bite. They quickly gained popularity and remain a fan favorite to this day. The success of curly fries demonstrates Arby’s ability to innovate beyond its signature sandwiches, providing customers with memorable and enjoyable meal additions. This iconic side item continues to be a key part of the Arby’s experience.

10. Meat-Based Vodka Release

In 2021, Arby’s took an unexpected turn by launching a limited-edition vodka inspired by its crinkle and curly fries. This playful move showcased the brand’s willingness to explore unique and unconventional marketing strategies. The meat-based vodka intrigued fans and food enthusiasts alike, blending the familiar flavors of Arby’s with the world of spirits. This release highlighted the brand’s adaptability and sense of humor, proving that Arby’s is not afraid to take risks and have fun with its innovations.

11. Horsey Sauce Popularity

Arby’s Horsey Sauce has developed a loyal following over the years. This horseradish-based condiment adds a unique zing to the classic roast beef sandwich, attracting fans who appreciate its distinct flavor. Despite the simplicity of its ingredients, Horsey Sauce has become an integral part of the Arby’s experience. Its popularity speaks to the brand’s ability to create memorable flavors that resonate with customers. The sauce’s devoted fanbase is a testament to its enduring appeal and the brand’s flavorful innovation.

12. Signature Arby’s Sauce

Arby’s Sauce is another beloved condiment that has become synonymous with the brand. Its sweet and tangy flavor profile complements the roast beef sandwiches perfectly. This signature sauce is a testament to Arby’s culinary creativity, offering a distinctive taste that sets it apart from other fast-food sauces. The popularity of Arby’s Sauce highlights the brand’s commitment to providing flavorful and enjoyable dining experiences. It remains a favorite among fans who can’t get enough of its irresistible taste.

13. Arby’s Pizza Experiment

During the 1980s, Arby’s ventured into new territory by testing a pizza concept called ‘Arby’s Pizza.’ Despite its ambitious attempt to diversify, the concept never gained traction and was eventually discontinued. This experiment reflects Arby’s willingness to explore different culinary avenues, even if they don’t always succeed. While the pizza concept didn’t take off, it underscores the brand’s innovative spirit and readiness to take risks. The legacy of Arby’s Pizza remains a curious footnote in the brand’s rich history.

14. Rebranding Journeys

Arby’s has undergone several rebrandings over the years, from ‘Slicing Up Freshness’ to ‘We Have the Meats.’ Each iteration aimed to align with changing consumer preferences while sticking to its core identity. These transformations demonstrate the brand’s adaptability and commitment to staying relevant in a competitive market. Whether through updated slogans or refreshed logos, Arby’s continuous evolution ensures it remains a beloved icon. The rebranding efforts highlight the brand’s resilience and ability to capture the essence of what makes it unique.

15. Global Presence Expansion

Arby’s has successfully expanded beyond the United States, establishing locations in countries such as Canada, Turkey, Qatar, and Egypt. This international growth showcases the brand’s universal appeal and adaptability to different cultural tastes. By tapping into global markets, Arby’s has introduced its beloved menu items to a wider audience, strengthening its position as a global fast-food powerhouse. The expansion reflects Arby’s ambition to connect with customers worldwide, offering them the familiar taste of its iconic roast beef sandwiches and more.